Strategic Growth Hacks: Building Momentum with Facebook Groups

In this episode of Invest In Sqft, join us as we talk with Jen & Stacey Conkey and they reveal the strategic growth hacks that fueled early momentum and success when they built a very popular facebook community. Jen & Stacey share insights for anyone looking to kickstart something new and create a thriving community. Discover the power of leveraging personal profiles and utilizing Facebook groups to amplify your message.

We start with a clever tactic—transforming the cover photo on your personal profile into a clickable arrow leading to the Facebook group. Learn how this simple yet effective move directed attention to the community. They emphasize the importance of aligning actions with values, focusing on serving and providing valuable content to the audience.

We then dive into strategy of venturing into existing groups, contributing knowledge, and subtly inviting members to join the growing community. The guests delvs into the delicate balance of adding value without overshadowing the group's owner and the art of targeting the right audience—whether they're active or passive investors.

Uncover the behind-the-scenes tactics that led to significant traction and growth. The episode sheds light on the versatility of Facebook groups, catering to both active and passive investors, and how this strategy became instrumental in raising capital. Tune in for a masterclass in strategic growth hacks and learn how to effectively use Facebook groups to build momentum for your venture.